I was asked the other day in a group I am a member of, how I turned my business around.
What was THE thing that changed my fortune?
I thought my answer may be useful to you, so I’m repeating it here.
But first a bit of context.
I have been involved in online marketing for the best part of 6 years and in the early days wasted a whole heap of money.
However I was able to turn that around and quickly get into a position where I was consistently earning.
The amazing thing was, it wasn’t particularly big changes that made all the difference.
So here are the three main things that did it for me…
1. Once you start building a list, consistently send good quality follow up mails (NOT spam!!) to the people on the list.
It is amazing how many people spend time and cash in setting up their sales funnel and sending traffic to it…
…and then just let the list just sit there!
For whatever reason they don’t send their list emails to continue the relationship.
This means they are also not offering their list products or services that can help them…
…which means they are not making any sales…
…which means they are not making any money!
In terms of Internet Marketing this is just down right criminal.
Of course there are many reasons for this.
Lack of time.
Lack of knowledge.
Lack of skills.
If this is you at the moment, you MUST find a way round this.
If this applies to you because you just don’t find writing emails easy, then you might want to check out my AutoResponder Mail Genie, which was created to help people in exactly your situation.
Click below for full details how you can get access for just $1…
AR Mail Genie $1 Trial
2. Created my own products/offers (free and paid for) offered as WSOs.
Another key moment in my business was the time that I started creating my very own products and services that I offered as WSOs…
…who knows, you may have even purchased one yourself.
Having your own products not only makes you feel like a real marketer, but they will make a real difference to your income.
I found when I thought about what products I would have liked when I first started…
…the ideas for what products to create became very simple (AR Mail Genie is a very good example of this principle in action)
If this is an area you still feel you need help in, you might want to consider Easy 4 Figure WSOs.
This inexpensive resource breaks the whole process down to 6 simple steps.
Each step taking no more than 30 minutes.
It’s an ‘over the shoulder’ set of videos that will get you a WSO product up and on sale in as little as 3 hours…
…well worth a look if you are yet to create your own product.
You can check out full details by clicking on the link below…
3. In the follow up sequence, offer continuity products
Very simply, continuity (or membership) products = security.
You sell a continuity product once…you get paid for as long as the purchaser remains a member.
I’m not always the sharpest tool in the box…
…and therefore it came as a bit of shock to me, how much more, promoting continuity products brings in compared to standard one one off sales.
So make sure at least a proportion of the offerings you put out there in front of your list are for continuity /membership products.
Two continuity products that I have promoted and have worked very well for me that you might want to consider are…
AR Mail Genie – my own continuity product that is proving a great boon to all sorts of marketers that don’t have either the time or ability to set up their own follow up emails.
You can get affiliate approval (and affiliate resources) by clicking on the link below…
AR Mail Genie Joint Venture
The List Builders Academy – a membership that I benefited from myself and therefore I am very comfortable about promoting to others.
Check this out and request your affiliate approval by clicking below…
The List Builders Academy Affiliate Program
So there you go, three simple steps that made the difference to my business that I believe could do the same for yours.
Who said this business had to be difficult 🙂